Wegmans Swot Analysis

Wegmans Strength Wegmans is not only fast(a) in its presence for exciting shoppers eyes with its great food emporium, only if excessively a company that shows that they care a lot about their employees. It recently early the title of being one of the top passel 100 companies to work for due to its great assistance programs and employee benefits. From overseas educate in wine, cheese, etc, for department managers to scholarships for their young people.These as well as apply to the way they dish customers. Other perks received while working for Wegmans include job sharing, vapid workweeks, and telecommuting so, offering more flexibility in employee lifestyles. The lesser publicized strengths are their demographic research to build in the right locations,a pie-eyed Store Brands program, and their health & wellness initiatives.Wegmans also has a wholesome and economic supply chain system, in which it uses the farm to commercialize system thus reducing the companys inventory holding costs and getting the produce into the interjects as quickly as possible. Weakness Still a large amount of people have a preconceived idea that Wegmans prices are consistently higher than those of other chains. Knowing this, Wegmans tried problematical to spank this for the last 10 ten years to acheive the everyday woeful price seal in many of its high volume products.A strong private label program has accelerated Wegmans effort to keep the prices to let out however, this has ignited an outcry from manufacturers and suppliers who compete for shelf space and claim Wegmans planetary house brand is overextended in some areas thus, causing frustration among customers about the insufficiency of a national brand options. Other internal challenges that Wegmans need to overcome is its pricing policy and margin requirements that creates strained relationship with vendors OpportunityWegmans see an attaching market potential to meet the growing demand for organics and health food products. The increase in square feet of its Nature market place section reflects Wegmans agile efforts to become the food emporium showcasing the hottest natural food trends in the industry. another(prenominal) large Wegmans opportunity is business expansion in the U. S, since it still regionally compact and limited to 75 units in the Mid-atlantic and the Northeast coast. holy terror There is increasing competition from two fronts high-end (Whole Foods) and price militant (Wal-Mart, and Aldi).Giant Foods is also a regional competitor that is currently doing a complete restoration of its stores. Other external threats include an economic downturn that affect snapper shopper spending habits. With the increasing trend towards convenience, ecommerce giants such as Amazon is also a big contender in competing consumer spending. In this highly competitive low margin grocery industry, Wegmans need to understand their core competencies and contract on what they deliver best high customer service, strong store brand program, and exciting dining and shopping experience.